Tiffany G. Dickerson
Tiffany G. Dickerson, known across the industry as the Housing Highlighter, joins ChangeMakers with Katie Goar for a conversation about why public housing authorities must take control of their own story.
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Tiffany shares her unconventional path into affordable housing, moving from probation and parole work into resident services and eventually into communications strategy. Along the way, she saw a major gap. Housing authorities were doing meaningful work, but no one outside their walls knew about it.
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You hear why consistent communication matters, how silence allows others to define your narrative, and why positive stories help balance inevitable challenges. Tiffany breaks down real examples of resident services programs, from financial literacy and driver education to youth initiatives, scholarships, and community partnerships. She explains how these efforts build trust, improve engagement, and change how media and stakeholders respond.
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The conversation also tackles common mistakes housing authorities make online, including deleting comments, overusing flyers on social media, ignoring accessibility, and centering messaging too heavily on leadership instead of residents. Tiffany offers practical guidance on handling criticism, responding professionally to complaints, and using feedback as a system check rather than a threat.
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This episode is essential listening for housing authority leaders, communications teams, and community partners who want to strengthen trust, improve engagement, and make sure the full story of affordable housing gets heard.
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Tiffany shares her unconventional path into affordable housing, moving from probation and parole work into resident services and eventually into communications strategy. Along the way, she saw a major gap. Housing authorities were doing meaningful work, but no one outside their walls knew about it.
/
You hear why consistent communication matters, how silence allows others to define your narrative, and why positive stories help balance inevitable challenges. Tiffany breaks down real examples of resident services programs, from financial literacy and driver education to youth initiatives, scholarships, and community partnerships. She explains how these efforts build trust, improve engagement, and change how media and stakeholders respond.
/
The conversation also tackles common mistakes housing authorities make online, including deleting comments, overusing flyers on social media, ignoring accessibility, and centering messaging too heavily on leadership instead of residents. Tiffany offers practical guidance on handling criticism, responding professionally to complaints, and using feedback as a system check rather than a threat.
/
This episode is essential listening for housing authority leaders, communications teams, and community partners who want to strengthen trust, improve engagement, and make sure the full story of affordable housing gets heard.